Please click here to read the fifth report in the Shifting Landscapes series: New Laws for New Attitudes.

The arrival of the internet has brought about a seismic change in the way organisations are run, how people interact and how information is accessed.

To better understand the impact of these drivers we commissioned a qualitative research study 'Shifting Landscapes - the online challenge to traditional business models'.

We conducted in-depth interviews with business leaders, combined with extensive secondary research. The research panel has been drawn from organisations which were among the first-movers in using web technologies to transform not just their own businesses, but entire industries.

This report highlights that despite the fact that social media is now an integral part of the way we live and, increasingly, the way we work, its rapid rise in popularity has been matched by a distinct lack of understanding amongst its users of the law and how it applies online.

We hope you find this report interesting and insightful. We would be delighted to meet with you to discuss the findings, and the implication for your business. Further information is available at www.dlapipershiftinglandscapes.com

© DLA Piper

This publication is intended as a general overview and discussion of the subjects dealt with. It is not intended to be, and should not used as, a substitute for taking legal advice in any specific situation. DLA Piper Australia will accept no responsibility for any actions taken or not taken on the basis of this publication.


DLA Piper Australia is part of DLA Piper, a global law firm, operating through various separate and distinct legal entities. For further information, please refer to www.dlapiper.com