Thursday following the release of the reports submitted by the officers who dragged David Dao off of a United Airlines flight, United Airlines reached a settlement with Dao.

Unfortunately, Dao's lawyer declined to disclose the amount of the settlement. The agreement also states that the sum will remain confidential.

Dao's legal team praised the CEO of United following the settlement, as he kept his word. The CEO of United said he was going to do the right thing, which they believe he has. Since the incident, United has taken full responsibility for what occurred, and did not try to blame others.

However, reaching this settlement does not mean United is able to re-build their brand yet. Yes, they have been able to put the biggest fiasco they have faced to rest, but they have a couple of things they still need to deal with.

Fortunately for United, reaching a settlement before Dao decided to sue, amid the other growing concerns for United, allowed them to save from costly legal bills and further damage to their reputation.

Seeing as the amount is remaining under wraps, legal observers have speculated that a payout of a few million dollars is definitely possible. Keeping settlement amounts secret is a standard practice as companies do not want people to know how much they are willing to pay, especially if there are individuals contemplating lawsuits with some data to compare to.

Recent incidences involving United also include:

 

If you would like to look at the reports that the officers submitted, they are available for viewing here. Please also read our previous post on the incident that occurred, if you would like more information on what has taken place.

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