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Searching Content indexed under Advertising, Marketing & Branding by Affleck Greene McMurtry LLP ordered by Published Date Descending.
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1
Michael Binetti Quoted In National Post: Philadelphia Cream Cheese And Volkswagen Ads Axed Due To ‘Harmful' Gender Stereotyping
Commercials for Philadelphia Cream Cheese and Volkswagen were the first to be banned under the new guidelines.
Canada
20 Aug 2019
2
Competition Law Year In Review 2018
The Supreme Court of Canada granted leave to appeal in the optical disc drive price fixing class action.
Canada
12 Feb 2019
3
Influencer Marketing And Competition Law In Canada: The Basics
The world of marketing and advertising has evolved – last year, U.S. companies spent an estimated $13.5 billion on social media marketing alone.
Canada
8 Jan 2019
5
Amazon Pays $1.1 m To Settle Savings Claim Probe
Amazon.com.ca Inc. has agreed to pay a $1 million penalty, plus $100,000 in costs, to settle allegations by the Competition Bureau that its practice of advertising savings from a list price contravened the Competition Act's ordinary selling price and misleading email provisions.
Canada
31 Jan 2017
6
Bureau Zips-Up Parka Labeling Issue
Moose Knuckles has agreed to clarify that some of its parkas are made with both Canadian and imported components, in accordance with the Bureau's "Product of Canada" and "Made in Canada" Enforcement Guidelines . . .
Canada
8 Dec 2016
7
Fine Print Feuds: Competition Bureau Cracks Down On Misleading Ads
The use of disclaimers in advertising raises unique competition law issues.
Canada
27 Sep 2016
8
CASL Crunch: Kellogg's Pays $60k
Kellogg's has agreed to pay $60,000 and undertook to ensure that it, and its third party email marketers, comply with Canada's Anti-Spam Law (CASL).
Canada
23 Sep 2016
9
Not Fully Unlimited Calling And Internet: Comwave Networks Agrees To Pay $300,000 For Making False Or Misleading Representations
Telephone and Internet provider Comwave Networks Inc. of Toronto has agreed to pay an administrative penalty of $300,000 for false or misleading representations.
Canada
22 Sep 2016
10
Whose Reliance Is It Anyway? Court Strikes Misleading Ad Claim
AquaTerra moved to strike, arguing that LBI must plead (and ultimately establish) that it relied on the misrepresentation to its detriment.
Canada
13 Jul 2016
11
Online Reviews & Endorsements Guidance Issued
The International Consumer Protection and Enforcement Network (ICPEN) has published three sets of guidelines on online reviews and endorsement...
Canada
6 Jul 2016
12
Bell to Reimburse Wireless Customers $11.82m
Bell has agreed to reimburse its customers who paid for "premium text messaging" up to $11.82 million. This is the latest and largest settlement reached by the Competition Bureau in its investigation into third party charges for premium text messaging that were passed on to consumers by Canadian mobile telephone companies.
Canada
31 May 2016
13
Google: A Tale Of Two Continents
It is the best of times and the worst of times for Google. Its internet search engine has become a meme; its mobile operating system, Android, now powers 80.7% of the world's smartphones.
Canada
27 Apr 2016
14
$7.34m Rebate Settles Mobile Cramming Allegations
Canada's third largest telco, TELUS, has agreed to reimburse customers up to $7.34 million to settle allegations that it made, or permitted to be made, false or misleading representations...
Canada
19 Jan 2016
15
Bell Called Out For Employee App Reviews
Bell Canada has agreed to pay a penalty of $1.25 million after it encouraged its employees to post positive reviews of free Bell mobile applications, the Competition Bureau has announced.
Canada
16 Oct 2015
16
AGM Becomes Member Of Advertising Standards Canada
Affleck Greene McMurtry LLP has become a member of Advertising Standards Canada, the self-regulatory body that ensures the integrity and viability of advertising in Canada.
Canada
 
1 Jun 2015
17
It’s Fraud Prevention Month – How Can You Protect Yourself From Fraud?
Julius Caesar was once warned to beware of the Ides of March. Unfortunately, consumers and businesses are at risk from fraudsters year round, not just in March, which the Competition Bureau has proclaimed to be "Fraud Prevention Month".
Canada
25 Mar 2015
18
National Energy Pays $7 Million To Resolve Door-To-Door Sales Investigation
National Energy Corporation, has agreed to pay a total of $7 million in restitution, administrative monetary penalties, and costs to settle the Bureau’s concerns about its door-to-door selling tactics.
Canada
1 Dec 2014
19
National Energy Pays $7 Million To Resolve Door-To-Door Sales Investigation
National Energy Corporation, has agreed to pay a total of $7 million in restitution, administrative monetary penalties, and costs to settle the Bureau’s concerns about its door-to-door selling tactics.
Canada
1 Dec 2014
20
CASL Is Coming. Are You Prepared?
Canada’s strict new anti-spam legislation is coming in just three weeks.
Canada
12 Jun 2014
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