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Searching Content indexed under Advertising, Marketing & Branding by KordaMentha ordered by Published Date Descending.
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Does smoking cause cancer? Or is it the other way around? - calculation of damages
This case shows that it is possible to establish causation when a statistical correlation is supported by common sense.
Australia
20 Jul 2017
2
Coles, Woolworths, and Big Data: Could your choice of cereal affect your insurance premium?
A recent report on ABC's 7:30 program explored an innovative use for targeted marketing data: for insurance and banking.
Australia
25 Sep 2014
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