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Searching Content indexed under Advertising, Marketing & Branding by Dentons ordered by Published Date Descending.
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1
What Are The Hot Topics For The Future Of Distribution In The European Union?
Just in time for the summer holidays, on July 24, 2019, the European Commission (EC) published stakeholders' contributions to the consultation on the review of Regulation
European Union
26 Aug 2019
2
The Bikeurope Case: Final Sprint On Online Sales Restrictions?
On July 1st, 2019, the French Competition Authority (FCA) imposed a €250,000 fine on Bikeurope B.V. (hereafter, Bikeurope) and its parent company
UK
26 Jul 2019
3
EU Parliament Adopts Supplementary Rules On Marketing Of Funds Across EU – What Now?
The EU's regime for how funds are marketed to professional investors across the EU has long been subject to calls for greater harmonization.
European Union
25 Jul 2019
4
UK Privacy Regulator Publishes Report Critical Of Adtech And Real Time Bidding
The rapid development of the online advertising industry and advances in advertising technology have resulted in automated and nearly instantaneous auctions of ad space on websites
UK
23 Jul 2019
5
Another Surprising AI Application: Virtual Influencers
Have you ever heard of Miquela Sousa, Sophia the Robot or Shuda?
UK
10 Jul 2019
6
Advertising In The Social Media Environment
Advertising products and services has changed significantly since social networks and mobile apps became a reality.
Italy
28 May 2019
7
AdTech: Top Five Legal Issues To Consider
The term AdTech refers to a combination of advertising technologies - mainly available on the Internet
Italy
22 May 2019
8
Competition Newsletter March 2019
In a decision dated January 31, 2019, the French Competition Authority ordered Google to clarify the rules of its advertising service Google Ads with respect to the fee-based online information services...
France
10 Apr 2019
9
Changes To The Audiovisual Media Services Directive – What Does It Mean For The Media Market?
On December 18, 2018, the Directive (EU) 2018/1808 of the European Parliament and of the Council of 14 November 2018 amending Directive 2010/13/EU
Poland
5 Apr 2019
10
FCO Orders Facebook To Offer Data Unbundling
On February 6, 2019, the German Federal Cartel Office ("FCO") imposed on Facebook far-reaching restrictions in the processing of user data.
UK
7 Mar 2019
11
First Competition Fine Imposed For Ban On Online Search Advertising
Guess imposed five restrictions on retailers in its selective distribution network between January 2014 and October 20171.
UK
2 Jan 2019
12
Artificial Intelligence Meets AdTech: Digital Disruption, Data Privacy And Future Perspectives
Artificial Intelligence (AI) is reaching out with nearly every sector today: from retail to banking, from agriculture to healthcare, from finance to media and in other areas.
Italy
6 Dec 2018
13
Employment Alert – October 2018
In the era of society's digitalization and uberization, you are solicited by an increasing number of digital platforms offering services allowing to contact various independent workers
France
17 Oct 2018
14
Changes To The Audiovisual Media Services Directive Approved By The European Parliament – What Does It Mean For The Media Market?
On October 2, 2018, the European Parliament approved the amendments to the Audiovisual Media Services Directive 2010/13/EU (AVMS Directive) ...
European Union
15 Oct 2018
15
GDPR Update October 2018 - Overview Of Developments Since May 25 2018
As of May 25, 2018 the Article 29 Working Party ceased to exist and has been replaced by the European Data Protection Board (the EDPB).
European Union
8 Oct 2018
16
Top 10 Most Complained About Adverts 2016
The ASA has published its list of the most complained-about adverts of 2016 and, similar to 2015, it is established reputable companies that dominate the ASA's "Top 10" list.
UK
20 Feb 2017
17
China's RoHS 2: Changes And Impacts
On 6 January 2016, the Chinese Government published the new piece of regulatory legislation named "Administrative Measures for Restriction of Use of Hazardous Substances in Electrical and Electronic Products".
China
16 Nov 2016
18
Common Advertising Mistakes
A substantial number of companies continue to find themselves repeatedly breaching the same CAP Code rules. The list below highlights: (a) common repeated offences that CAP continue to adjudicate; and (b) common problems...
UK
31 May 2016
19
Most Complained About Adverts 2015 – Advertisers Get It Right
Following on from a record-breaking year in 2014 (in terms of number of complaints received from members of the public), it has been yet another busy year for the ASA.
UK
14 Mar 2016
20
Can Brands Impose Restrictions On Key Word Advertising And Online Platforms?
Many retailers are faced with the question if and how they can restrict the ability of their re-sellers to purchase keywords in order to advertise and sell products online.
UK
1 Mar 2016
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