Future IP management: a story of IP transformation
with Aron Dag Schermaul, General Counsel at tesa and Brigitte Baldi, Senior Manager at Dennemeyer Consulting
Being innovative – and competitive – means never standing still. But breaking old habits and adapting to new processes and technologies can seem like an added burden. The truth is another story: An IP transformation project can be faster – and easier – than you might expect. Join us for a first-hand account of how to shake up your IP function and the impact it can have on the future of your IP management.
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